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Showing posts from November, 2018

Typical questions you could be asked about Minecraft

Final questions from TomEccles4

Theories relevant to Minecraft

Regulation - Livingstone and Lunt Livingstone and Lunt studied four case studies of the work of Ofcom . Ofcom is serving an audience who may be seen as consumers and/or citizens, with consequences for regulation: consumers have wants, are individuals, seek private benefits from the media, use the language of choice, and require regulation to protect against detriment; citizens have needs, are social, seek public or social benefits from the media, use the language of rights, and require regulation to promote the public interest. Traditional regulation is being put at risk by: increasingly globalised media industries, the rise of the digital media, and media convergence.* *Media convergence is a term that can refer to either: 1) the merging of previously distinct media technologies and media forms due to digitisation and computer networking; or 2) an economic strategy in which the media properties owned by communications companies employ digitisation and computer netwo

Marketing Promoting and Franchising

Marketing Promoting and Franchising Minecraft from TomEccles4

An introduction to Minecraft

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Part of your exam will be about Minecraft. Sample exam question: ‘Explain the impact of digitally convergent media platforms on video game production, distribution and consumption. Refer to Minecraft to support your answer.’ To begin with, it is worth considering why people play video games in general. Then, what makes Minecraft different? Consider who the audience are. This about demographics and psychographics. What are the uses and gratifications? Also, begin to consider industrial factors of this text. It was originally produced independently, but is now owned by a huge international company. Rewatch the documentary and then answer the following questions: ■ What are the uses and gratifications of Minecraft? Give specific examples of how the game entertains, helps audiences to identify with others and how it educates. ■ What   are   the   advantages and disadvantages of Minecraft being owned by Microsoft? This must be completed by 5th November an